Born in Melbourne

As cyclists with a mixture of backgrounds and a long history working in technical apparel design, graphic design and fashion, we were constantly on the hunt for high-performance and technically advanced products that inspired us on the road.

MAAP arrived after countless brainstorming sessions, a mashup of acronyms, taken domain names and the odd bottle of vino.

For Riding at Your Best

We strive to produce world class apparel, engineered to excel in all conditions, at all levels of the sport. You might be at the pointy end of the bunch, or riding simply because you love it. Whether training, racing, or on a massive ride with your mates, you deserve apparel that will match your every move.

Every piece we design evokes our obsession with quality, function, and precision. Fabrics are hand-selected from premier Swiss and Italian mills. We use the most respected factories across Europe. Alongside our factories, teams, and cyclists across the globe, we’re relentlessly refining and evolving every product we develop season after season.

Our Global Family

We proudly support a range of teams including our Cyclo-cross crews MAAP/ENVE and TP Racing, our amateur crit team MAAP/Basso, and InForm TM Insight MAKE, one of Australia’s up-and-coming Race Teams. We’re always teaming up with friends across the globe to host big rides with good people.

Sign up for a global epic from our In the Field series, stay posted on our Facebook page for regular rollouts from our Melbourne HQ, or just drop by our Strava Club. Together, we’re building MAAP from the ground up. Committed crews of people from across the world out riding. Simply because we love it.